The Atomic Blonde Palette is a mix of molten metallics and sultry neutrals designed to ignite bold looks with ease. Inspired by the energy of a modern bombshell, the palette offered everything needed to create full-face drama or a soft-glow statement. I developed a creative direction that fused power with polish by leaning into reflective surfaces, directional lighting, and sensorial textures. Rolled out across digital, social, and in-store, the campaign brought Atomic Blonde to life as a bold essential for anyone ready to turn up the heat. In contrast, the Pro Palettes are a bold expression of color for makeup artists. I drew inspiration from the lights of NYC: glittery and blinking. These assets were used mostly in digital, targeting NARS Pro artists.